← Advanced training · Module 9 — Account architectures for scale — real cases
Case: the agency (or multi-country brand) running thirty accounts from one manager account
⏱️ 10 min read · 🥷 Scripts 💰 Bids and budgets · updated on 2026-08-22
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An operating architecture for a fleet — manager and sub-manager account structure, account templates and conventions, shared lists and exclusions at manager level, cross-account portfolios, manager-account scripts that sweep the fleet, the per-account dashboard (spend vs plan, anomalies, measurement) and how the work is split between the agent, the scripts and the people.
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