The GAQL cookbook: ten queries that answer the questions from the whole course

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Ten complete, annotated queries — search terms that convert without being keywords, keywords with low QS and high spend, IS lost to budget with a good CPA, RSA assets rated Low with volume, products that spend without selling, yesterday's new placements, conversions by action and campaign, recent budget changes, zero conversions with normal clicks, hour-of-day performance — ready to paste into a script or the validator.

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