Search term mining: from thousands of rows to ten decisions

This lesson is free — you only need your account

The method for analysing terms at scale — export, group by n-grams and roots, classify by intent, cross-reference with cost and conversions — and the worksheet that turns an unmanageable report into a short list of actions.

The account is free, no card needed, and unlocks the whole Basic training, part of the Intermediate and Advanced levels, plus the ebooks and the free scripts.

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