Ninja Scripts Academy
Google Ads from top to bottom: basic, intermediate and advanced. With real examples, best practices and the gaps the scripts fill. 🔄 Syllabus reviewed and updated every month with the latest Google Ads news · 🎧 Every lesson also in audio · 🖍️ Highlight and save your favourite lessons to come back to them.
🌐 Lessons are in Spanish for now; the English version is in preparation.
Ninja Scripts Suite subscribers get 100 % of the three levels, every new lesson each month and the study tools: 🎧 audio for every lesson, ⭐ favourites and 🖍️ highlights. See the subscription →
Showing only 🖼️ Display lessons at the Advanced level.
Advanced training
5 lessons · 51 minThe ad fraud ecosystem: who gets paid for your impressions, and why Google does not stop it entirely 🔑 With a free account
The players in ad fraud (site farms built for ads, apps living off accidental clicks, bots and non-human traffic, competitor clicks, proxies), how they make money out of your budget, what Google detects and refunds as «invalid traffic» and what it does not, and why the defence is the advertiser's responsibility.
Spotting farms and networks: the signals of a rubbish domain and how to group domains by their fingerprint 🔒 Subscribers
How a site is analysed (ad density, copied or generated content, no author and no contact details, domain age, ads.txt), the trust signals that clear a site (CMP, trust seal, company number, a real blog, social profiles, schema, an app, longevity, MX, DNSSEC), and the clustering by IP, name servers, RDAP record and publisher ID that turns a list of domains into whole networks.
Apps, IPs and non-human traffic: the other three doors into fraud 🔒 Subscribers
How apps living off accidental clicks are detected (anomalous CTR, zero-second sessions, filler categories) and how they are excluded by category or wholesale; account-level IP exclusions, their limits and how to feed them from your visitors' fingerprints; and the signals of non-human traffic on your site (browsing speed, no events, data centres, proxies) that a visitor script can measure.
Safe Sites, aggressiveness and calibration: protecting without losing reach 🔒 Subscribers
The Safe Sites whitelist and the «harvest campaign» that discovers them, the shield's aggressiveness levels (from conservative to maximum) and which thresholds each one sets in one go, the retroactive effect when you relax it (reinstating exclusions), the impact forecast before changing level, and how you measure whether the shield is improving your CPA or merely cutting reach.
Tutorial · Dynamic remarketing for businesses with no product catalogue: real estate, education, travel, services 🔒 Subscribers
A step-by-step guide to running dynamic ads when there is no Merchant Center — choosing the feed's vertical (real estate, education, flights, hotels, jobs, local deals or custom), preparing the sheet from the template, uploading it to business data, configuring the tag with the dynamic parameters (item ID, page type, value), creating the Display or Demand Gen campaign with the feed and the lists, and checking that each person sees what they viewed.