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Ninja Scripts Academy

Google Ads from top to bottom: basic, intermediate and advanced. With real examples, best practices and the gaps the scripts fill. 🔄 Syllabus reviewed and updated every month with the latest Google Ads news · 🎧 Every lesson also in audio · 🖍️ Highlight and save your favourite lessons to come back to them.

🌐 Lessons are in Spanish for now; the English version is in preparation.

⚠️ Important: this training is a free service with no support. We do not answer questions about the training content or about managing your campaigns. Ninja Scripts support channels (email and Telegram) are reserved exclusively for the use of the suite’s scripts — not for Google Ads training. Thank you for understanding: it lets us keep expanding the Academy every month.
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Google Ads news — what changes, week by week, in the open.
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The Ninja Scripts Google Ads training — from the very basics to advanced, with real examples and the answers you will not find in Google help. 202 lessons and 32 h 49 min of training, plus the script manuals. The whole Basic level is free: you only need to create your account (no card). Create my free account →
What the free account includes — full lessons, never cut short; the rest are listed with a 🔒
🟢 Basic
100 % of the training · 45 of 45 lessons
🔵 Intermediate
50 % of the training · 30 of 60 lessons
🟠 Advanced
25 % of the training · 23 of 97 lessons

Ninja Scripts Suite subscribers get 100 % of the three levels, every new lesson each month and the study tools: 🎧 audio for every lesson, ⭐ favourites and 🖍️ highlights. See the subscription →

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What would you like to learn that is not here yet?Suggest a lesson, a module or a case study. We read every suggestion and use them to decide what we write each month.
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Level
View allBasicIntermediateAdvanced📗 Script manuals
Topic
All topics🔎 Search 26🛒 Shopping 2⚙️ Performance Max 3🎬 Demand Gen 2🖼️ Display 6📦 Data feed 1📐 Measurement 13💰 Bids and budgets 11⭐ Quality Score 5✍️ Ads 6👥 Audiences 2🛡️ Fraud 1🥷 Scripts 9📰 News 0

Showing only 👥 Audiences lessons at the Basic level.

Click a module to see its lessons ·

Basic training

2 lessons · 18 min
MODULE 9The other campaign types — an introductory map2 lessons · ⏱️ 18 min
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Display in basic terms: banners, audiences and remarketing (and where the money goes) 🔑 With a free account

What a Display campaign is, responsive display ads, the ways of targeting (audiences, remarketing, topics, placements), what it is really for and the three rules for not losing money in the first month.

⏱️ 9 min · display audiencias
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YouTube and Demand Gen in basic terms: skippable video, bumpers and the visual campaigns 🔑 With a free account

The video formats (skippable in-stream, non-skippable, bumper, in-feed, Shorts), what you pay for in each one, what Demand Gen is and why it replaced video action campaigns, and what they are really for in a small account.

⏱️ 9 min · demand-gen display audiencias
🎧 Open lesson ↗
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Subscriber feature

This option is part of the Ninja Scripts Suite subscription.

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