Ninja Scripts Academy

Google Ads from top to bottom: basic, intermediate and advanced. With real examples, best practices and the gaps the scripts fill. 🔄 Syllabus reviewed and updated every month with the latest Google Ads news · 🎧 Every lesson also in audio · 🖍️ Highlight and save your favourite lessons to come back to them.

🌐 Lessons are in Spanish for now; the English version is in preparation.

⚠️ Important: this training is a free service with no support. We do not answer questions about the training content or about managing your campaigns. Ninja Scripts support channels (email and Telegram) are reserved exclusively for the use of the suite’s scripts — not for Google Ads training. Thank you for understanding: it lets us keep expanding the Academy every month.

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Google Ads news — what changes, week by week, in the open.

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The Ninja Scripts Google Ads training — from the very basics to advanced, with real examples and the answers you will not find in Google help. 202 lessons and 32 h 49 min of training, plus the script manuals. The whole Basic level is free: you only need to create your account (no card). Create my free account →

What the free account includes — full lessons, never cut short; the rest are listed with a 🔒

🟢 Basic

100 % of the training · 45 of 45 lessons

🔵 Intermediate

50 % of the training · 30 of 60 lessons

🟠 Advanced

25 % of the training · 23 of 97 lessons

Ninja Scripts Suite subscribers get 100 % of the three levels, every new lesson each month and the study tools: 🎧 audio for every lesson, ⭐ favourites and 🖍️ highlights. See the subscription →

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What would you like to learn that is not here yet?Suggest a lesson, a module or a case study. We read every suggestion and use them to decide what we write each month.

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Showing only 🛒 Shopping lessons at the Basic level.

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Basic training

2 lessons · 19 min

MODULE 9The other campaign types — an introductory map2 lessons · ⏱️ 19 min

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Shopping in basic terms: Merchant Center, the feed and product listings 🔑 With a free account

How Shopping ads work (no keywords: a product feed instead), what Merchant Center is, the minimum feed attributes, the difference between standard Shopping and PMax, and the first-month mistakes.

⏱️ 10 min · shopping feed

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App campaigns and the final map: which campaign type for each objective 🔑 With a free account

What App campaigns are (installs and in-app actions, with their own measurement), and the table that closes the Basic level — objective, stage and budget → recommended campaign type, with the order in which to add them.

⏱️ 9 min · busqueda display shopping pmax demand-gen

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Ninja Scripts Academy

Basic training

Shopping in basic terms: Merchant Center, the feed and product listings 🔑 With a free account

App campaigns and the final map: which campaign type for each objective 🔑 With a free account

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