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Ninja Scripts Academy

Google Ads from top to bottom: basic, intermediate and advanced. With real examples, best practices and the gaps the scripts fill. 🔄 Syllabus reviewed and updated every month with the latest Google Ads news · 🎧 Every lesson also in audio · 🖍️ Highlight and save your favourite lessons to come back to them.

🌐 Lessons are in Spanish for now; the English version is in preparation.

⚠️ Important: this training is a free service with no support. We do not answer questions about the training content or about managing your campaigns. Ninja Scripts support channels (email and Telegram) are reserved exclusively for the use of the suite’s scripts — not for Google Ads training. Thank you for understanding: it lets us keep expanding the Academy every month.
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Google Ads news — what changes, week by week, in the open.
See the latest →
The Ninja Scripts Google Ads training — from the very basics to advanced, with real examples and the answers you will not find in Google help. 202 lessons and 32 h 49 min of training, plus the script manuals. The whole Basic level is free: you only need to create your account (no card). Create my free account →
What the free account includes — full lessons, never cut short; the rest are listed with a 🔒
🟢 Basic
100 % of the training · 45 of 45 lessons
🔵 Intermediate
50 % of the training · 30 of 60 lessons
🟠 Advanced
25 % of the training · 23 of 97 lessons

Ninja Scripts Suite subscribers get 100 % of the three levels, every new lesson each month and the study tools: 🎧 audio for every lesson, ⭐ favourites and 🖍️ highlights. See the subscription →

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What would you like to learn that is not here yet?Suggest a lesson, a module or a case study. We read every suggestion and use them to decide what we write each month.
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Showing only 🔎 Search lessons across all levels.

Click a module to see its lessons ·

Basic training

26 lessons · 3 h 56 min
MODULE 1How advertising on Google works5 lessons · ⏱️ 47 min
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What Google Ads is and where your ads show up 🔑 With a free account

The full map before you touch anything — what Google sells, the places your ad can appear and why paying is not the same as ranking organically.

⏱️ 9 min · busqueda display
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The Google Ads auction: what happens every time somebody searches 🔑 With a free account

The mechanism that decides which ads appear, in what order and how much each one pays — and why the highest bidder does NOT always win.

⏱️ 8 min · busqueda pujas
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Ad Rank and Quality Score: what the «quality» Google rewards is made of 🔑 With a free account

The three ingredients of Quality Score (expected CTR, ad relevance and landing page experience), the thresholds that keep you out of the auction and what that number from 1 to 10 really means.

⏱️ 10 min · qs busqueda
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The 10 metrics you have to master before spending a single euro 🔑 With a free account

Impressions, clicks, CTR, CPC, conversions, CPA, ROAS, impression share... what each one measures, how it is calculated and which to look at depending on what you want to know.

⏱️ 11 min · medicion busqueda
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What you control and what the algorithm decides: the advertiser's levers 🔑 With a free account

The decision map of an account — keywords, ads, bids, budget, targeting and measurement — and the ever-shifting border between what you command and what Google automates.

⏱️ 9 min · busqueda pujas scripts
MODULE 2Inside the account — structure, campaigns, ad groups and MCC4 lessons · ⏱️ 37 min
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The four levels of an account: what gets decided at each one 🔑 With a free account

Account, campaigns, ad groups and ads/keywords — the Google Ads hierarchy and the golden rule that keeps you from getting lost: every setting lives at one level only.

⏱️ 8 min · busqueda
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How to organise your campaigns (and why names matter less than you think) 🔑 With a free account

Real criteria for splitting campaigns — goal, product, location, budget, brand vs generic — a naming convention that survives the years, and the reason professionals identify campaigns by their ID.

⏱️ 9 min · busqueda pujas
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Ad groups: the unit of relevance 🔑 With a free account

How to group keywords by intent so the ad fits, how many to put in each group, the «junk drawer» mistake and a three-step method for designing groups from scratch.

⏱️ 9 min · busqueda qs anuncios
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The campaign settings that can ruin you without you knowing 🔑 With a free account

Search partners, Display expansion, «presence or interest» in locations, languages, ad rotation, device adjustments — the boxes Google ticks by default and that are worth reviewing before you switch any campaign on.

⏱️ 11 min · busqueda display pujas
MODULE 3Search I — keywords and match types5 lessons · ⏱️ 45 min
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Keywords: what they really are (and what they are not) 🔑 With a free account

The difference between a keyword and a search term, the four types of intent behind every search and why the «long tail» is where the money is made.

⏱️ 8 min · busqueda
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How to find keywords: the five sources and how to judge them 🔑 With a free account

Keyword Planner and its traps, your own website, your competitors, Google autocomplete and — the best of the lot — your real search terms. Plus how to decide which ones are worth it.

⏱️ 10 min · busqueda
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Match types: exact, phrase and broad — and which to use when starting out 🔑 With a free account

How the three match types are written, what each one triggers in 2026 (clue: intent, not literal text) and the safe combination for a brand-new account.

⏱️ 8 min · busqueda
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Negative keywords: the control you do keep 🔑 With a free account

What a negative is, how its match types work (yes, negatives are literal), where to put them, the universal starter list and the mistakes that block good traffic.

⏱️ 9 min · busqueda scripts
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The search terms report: the weekly routine that pays for the account 🔑 With a free account

Where it is, how to read it, the three decisions per term (add, add as negative, leave it), how much data you need to decide and a 20-minute weekly routine.

⏱️ 10 min · busqueda scripts
MODULE 4Text ads (RSA) — copywriting and assets4 lessons · ⏱️ 36 min
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Anatomy of a responsive search ad (RSA) 🔑 With a free account

The pieces of a text ad in 2026 — 15 headlines, 4 descriptions, display URL and paths — how Google combines them on every search and what «Ad strength» really measures.

⏱️ 8 min · anuncios busqueda
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Writing headlines and descriptions that win the click 🔑 With a free account

The formula for a good headline (keyword + benefit + proof + call to action), the eight angles so you never repeat yourself, numbers that convince and the mistakes that sink your CTR.

⏱️ 10 min · anuncios busqueda
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Ad assets: more space, more reasons, same price 🔑 With a free account

Sitelinks, callouts, structured snippets, call, image, price, promotion, location... what each asset brings, which ones are compulsory from day one and what to do with the «automated» ones Google switches on by itself.

⏱️ 9 min · anuncios busqueda
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Testing and improving ads: the asset report and continuous optimisation 🔑 With a free account

How to read which pieces of the ad are working (asset report and combinations), when to change and when to wait, the «one piece at a time» rule and why an ad is never finished.

⏱️ 9 min · anuncios busqueda scripts
MODULE 7Inside Google Ads — reports, columns and segments5 lessons · ⏱️ 44 min
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The map of the interface: where everything lives and how to move fast 🔑 With a free account

The Google Ads side menu (Campaigns, Goals, Tools, Billing, Admin), the levels, the filters, the date range and period comparison — just enough to stop wasting time looking for things.

⏱️ 8 min · busqueda
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The columns that matter: recommended sets by level 🔑 With a free account

How to customise and save column sets, what to look at at campaign, ad group, keyword and ad level, and the «hidden» columns that count the most — impression share, Quality Score components and conversions by date.

⏱️ 9 min · busqueda medicion qs
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Segments: breaking averages apart to see what they hide 🔑 With a free account

How to segment a table by device, network, hour and day, click type, conversion action or top vs. other — plus five typical findings that only show up once you segment.

⏱️ 9 min · busqueda medicion
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Predefined reports, the report editor and auction insights 🔑 With a free account

The reports that come ready-made, how to build your own with the editor, how to schedule it by email, and the report that shows you who competes with you and how — auction insights.

⏱️ 9 min · busqueda medicion
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Change history, alerts and the 30-minute weekly routine 🔑 With a free account

The change history (who touched what and when), notifications and rules that warn you, how to handle the Recommendations tab, and the weekly routine that pulls together everything you learned at Basic level.

⏱️ 9 min · busqueda scripts
MODULE 8Beginner mistakes — real anonymised cases2 lessons · ⏱️ 18 min
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Structure mistakes: the «General» campaign, brand mixed in and the junk drawer 🔑 With a free account

Four organisation mistakes that show up in almost every inherited account, with a real anonymised case of each, how to spot them in five minutes and how to fix them without losing your history.

⏱️ 9 min · busqueda qs
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Management and access mistakes — and the Basic level exit checklist 🔑 With a free account

The account that belonged to the agency, deciding on three days of data, never reading search terms, reports with no CRM, access for people who left… and the checklist that certifies an account is properly set up.

⏱️ 9 min · busqueda scripts
MODULE 9The other campaign types — an introductory map1 lessons · ⏱️ 9 min
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App campaigns and the final map: which campaign type for each objective 🔑 With a free account

What App campaigns are (installs and in-app actions, with their own measurement), and the table that closes the Basic level — objective, stage and budget → recommended campaign type, with the order in which to add them.

⏱️ 9 min · busqueda display shopping pmax demand-gen

Intermediate training

13 lessons · 2 h 7 min
MODULE 1Advanced Search — search terms, negatives and traffic control6 lessons · ⏱️ 1 h
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Match types in 2026: what really triggers your ads 🔑 With a free account

Exact, phrase and broad no longer mean what the 2018 manual said — how intent-based matching works today and how to keep control.

⏱️ 10 min · busqueda
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Search term mining: from thousands of rows to ten decisions 🔑 With a free account

The method for analysing terms at scale — export, group by n-grams and roots, classify by intent, cross-reference with cost and conversions — and the worksheet that turns an unmanageable report into a short list of actions.

⏱️ 11 min · busqueda scripts
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Negativisation scenarios: rules that decide for you (and how to calibrate them) 🔒 Subscribers

How to turn judgement into rules — cost with no conversions, low CTR with impressions, runaway CPA, semantic irrelevance — with thresholds tied to the target CPA, rotating shared lists and the safeguards that stop you negativising what sells.

⏱️ 11 min · busqueda scripts
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The white list: controlling traffic the other way round 🔒 Subscribers

The inverse approach to negatives — define what you DO want and block everything else —, when it is the right choice, how it is built and maintained, its risks and how to combine it with scenarios.

⏱️ 9 min · busqueda scripts
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Broad match with Smart Bidding: how to test it without burning money 🔒 Subscribers

Why modern broad only works with automated bidding, how to set up a clean experiment (50/50, one ad group, negative seatbelt), what to measure, when it wins and when it does not, and the account pattern that integrates it.

⏱️ 10 min · busqueda pujas
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Dynamic Search Ads (DSA): the demand finder that reads your website 🔑 With a free account

How DSA work (Google generates the headline and the destination from your pages), their three profitable uses — discovering terms, covering large catalogues, filling gaps —, how to control them with negative targets and how to turn what they discover into keywords.

⏱️ 9 min · busqueda
MODULE 3Quality Score for real — the three versions, the small print and the method3 lessons · ⏱️ 30 min
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The three versions of Quality Score: the warning light, the doorman and the one that charges you 🔑 With a free account

Why the 1-to-10 number is a simplification that is never used in the auction, what the ranking QS and the CPC QS are that really do decide position and price in every search, and why «Quality Score no longer matters» is a sentence that depends on which of the three you mean.

⏱️ 9 min · qs busqueda
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The small print of Quality Score: one QS per term, per device, per area — and what does NOT affect it 🔒 Subscribers

Every search term carries its own hidden QS (and how to «pull the good ones out of the bag»), the separate QS figures by device, network, geography and time of day, vertical and horizontal relevance, the myths about what affects it, and why the landing page can only hurt you.

⏱️ 11 min · qs busqueda
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The relevance chain: the golden rules and the recipe for lifting a keyword 🔒 Subscribers

The six rules distilled from twenty years of accounts (with CTR as the goal of all of them), the ad test that looks at CTR × conversion and not CTR alone, and the step-by-step procedure for rescuing a specific keyword — with its small print: it works, it takes months and that is why almost nobody does it by hand.

⏱️ 10 min · qs anuncios busqueda
MODULE 4Continuous ad optimisation — the method of “The eternal ad”1 lessons · ⏱️ 9 min
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The map of angles: how to generate hypotheses that teach you something 🔑 With a free account

The ten message angles and how they are tracked per ad group (tried / pending / won / lost), where good hypotheses come from — search terms, landing page, history, competitors — and the template for writing a challenger that is not a paraphrase.

⏱️ 9 min · anuncios busqueda
MODULE 5Shopping in depth — Merchant Center, structure and per-product profitability2 lessons · ⏱️ 19 min
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Shopping campaign structure: product groups, priorities and the architecture by intent 🔑 With a free account

How to subdivide the catalogue into product groups (category, brand, custom labels), what campaign priority does and how to use it with negatives to separate brand, generic and specific-product searches — the classic three-tier architecture.

⏱️ 10 min · shopping busqueda
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Search terms and negatives in Shopping: your only control over searches 🔒 Subscribers

How to read the search terms report of a Shopping campaign (with no keywords to explain it), the patterns that give away a feed with badly chosen vocabulary, negatives by priority tier, and the universal negative list of an ecommerce business.

⏱️ 9 min · shopping busqueda
MODULE 9Budgets and planning — impression share, curves, allocation and spend control1 lessons · ⏱️ 9 min
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Anatomy of impression share: how much of the market you buy and what holds you back 🔑 With a free account

The five share metrics (search IS, top, absolute top, lost IS to budget, lost IS to rank), how they are calculated and how to read them together to know whether you can grow, at what cost and in which direction — the foundation of all planning.

⏱️ 9 min · pujas busqueda

Advanced training

22 lessons · 3 h 33 min
MODULE 1Performance Max in depth — opening the black box and setting limits1 lessons · ⏱️ 10 min
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Putting limits on PMax: brand, negatives, placements, URLs and new customers 🔒 Subscribers

Every control lever PMax admits in 2026 — brand exclusions, account-level and campaign-level negatives, account placement exclusion lists, URL exclusions, the new customer acquisition goal, content and audience exclusions — what each one does, its limits and the order in which you set them up before the first euro.

⏱️ 10 min · pmax fraude busqueda
MODULE 3AI Max — the black box of automatic Search expansion6 lessons · ⏱️ 55 min
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AI Max for Search: the promise, the components and the part you can't see 🔑 With a free account

What AI Max is (the automatic expansion layer on top of Search campaigns: dynamic broad matching, keywordless traffic, text customization and URL expansion), what it promises, how it gets switched on (often by default and in bulk) and why its problem is not performance but traceability.

⏱️ 9 min · busqueda medicion
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Opacity by design: the three layers that switch off the light 🔒 Subscribers

Why the keyword stops mapping to the traffic in AI Max, how the search terms report's privacy threshold trims exactly the long tail where incremental traffic lives, why the reports don't reconcile with each other (each view with its own threshold), and the residue that has a name: the «no breakdown» bucket.

⏱️ 9 min · busqueda medicion
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How to measure what you can't see: split by source, before/after with a control, and reconcile 🔒 Subscribers

The three-step method for judging AI Max from outside — splitting the spend by source (keyword baseline, dynamic broad, keywordless, no breakdown), comparing the opaque bucket with itself before and after activation using the baseline as a seasonality control (difference in differences), and the direct traceability test that reconciles combinations with the search terms report.

⏱️ 10 min · busqueda medicion
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Two accounts, two results: when AI Max degrades and when it delivers 🔒 Subscribers

The two real, anonymised cases from the study — a real estate account (21 campaigns, bulk activation, 1% traceability, a red Pre/Post in every one) and a training account (CPA and ROAS identical to the baseline, a green verdict, but a third of the spend opaque and two campaigns that do go off the rails) — and the lesson the contrast teaches: the constant and the variable.

⏱️ 10 min · busqueda medicion
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What the advertiser can do: the four principles and the AI Max controls 🔒 Subscribers

Measure by source and not by campaign, set the baseline before switching it on, watch whether the «no breakdown» bucket grows after activation, watch the drift and not just the launch — plus the controls Google does give you (components separately, brand exclusions, URL exclusions, negatives, AI Max experiments) and a decision for each scenario.

⏱️ 9 min · busqueda medicion
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AI Max Analyzer in practice: install it, read the verdict and act 🔑 With a free account

How to install the free script (ten minutes from the panel), which tabs it builds in your spreadsheet (split by source, Pre/Post of the opaque bucket, combinations, terms and exclusions), how to read the traffic light per campaign and its recommendation, what to do for each colour and the five-minute weekly routine.

⏱️ 8 min · busqueda scripts medicion
MODULE 5Ad fraud — farms, apps, bots and IPs, and how an account defends itself1 lessons · ⏱️ 10 min
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Apps, IPs and non-human traffic: the other three doors into fraud 🔒 Subscribers

How apps living off accidental clicks are detected (anomalous CTR, zero-second sessions, filler categories) and how they are excluded by category or wholesale; account-level IP exclusions, their limits and how to feed them from your visitors' fingerprints; and the signals of non-human traffic on your site (browsing speed, no events, data centres, proxies) that a visitor script can measure.

⏱️ 10 min · fraude display busqueda
MODULE 9Account architectures for scale — real cases4 lessons · ⏱️ 37 min
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Architecture principles: how to design an account that can grow without being rebuilt 🔑 With a free account

The seven principles of a scalable account — separate by economics, consolidate for learning, protect the brand, keep universal things at account level, identify by ID, measure before structuring, document — the permanent conflict between control and volume, and how to decide the size of each piece from the data it generates.

⏱️ 9 min · busqueda pujas scripts
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Case: the small service business that goes from €1,500 to €8,000 a month without rebuilding the account 🔒 Subscribers

A real anonymised architecture for a service business (renovations/installations) with three services and two regions — from a single "General" campaign to six campaigns, two portfolios, brand kept separate, remarketing and Lead Rating — with the decisions taken at each budget step, the numbers before and after, and the mistakes that were avoided.

⏱️ 10 min · busqueda pujas medicion
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Case: long-cycle B2B lead generation — few leads, high value and a funnel that lasts months 🔒 Subscribers

An architecture for businesses with 10-30 leads a month and sales worth thousands of euros that take weeks to close — aggressive consolidation into portfolios, intermediate conversions (qualified, meeting, proposal) as the signal, values by stage, 90-day windows, Demand Gen and remarketing for the cycle, and why lead scoring is not optional here.

⏱️ 9 min · busqueda medicion pujas
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Migrating and restructuring without losing the history: the architecture change protocol 🔑 With a free account

How to rebuild an account (or migrate agency, manager account or measurement platform) while keeping the learning — what is inherited and what is not (QS history, lists, conversions), the phased protocol (freeze, measure, duplicate, overlap, switch off), letting two structures coexist for a while, data exclusions and how to communicate with the client.

⏱️ 9 min · busqueda pujas medicion
MODULE 10Permanent news — the living module (updated every month)1 lessons · ⏱️ 9 min
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What's new in Search and AI Max (updated August 2026) 🔒 Subscribers

What has changed in Search over the last twelve months — AI Max as the foundation of Search campaigns, the migration of dynamic search ads (DSA) to AI Max, AI Max in Shopping and travel formats, the new brand, tone and matching controls, ads in AI Search, and what each change means for whoever runs the account — with its classification and the recommended action.

⏱️ 9 min · novedades busqueda
MODULE 11Practical tutorials I — calls, offline conversions and conversion setup2 lessons · ⏱️ 22 min
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Tutorial · Calls (1/2): call assets, call-only ads and call reporting 🔑 With a free account

A step-by-step guide to setting up everything Google Ads offers for calls — the call asset (a tappable number next to the ad) at account, campaign and ad group level, with scheduling and a Google forwarding number; call-only ads; the call report (duration, source, time of day) and the decisions that come out of it.

⏱️ 11 min · medicion anuncios busqueda
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Tutorial · Calls (2/2): measuring calls as conversions — from the ad and from the website 🔒 Subscribers

A step-by-step guide to the two call conversion actions — "Calls from ads" (forwarding number) and "Calls to a phone number on your website" (the number on the site is dynamically swapped after an ad click) — with the Google tag and the phone snippet, the duration threshold, value per call, what goes in as primary, how to verify it and the usual problems (a number that won't swap, switchboards, WhatsApp).

⏱️ 11 min · medicion busqueda
MODULE 12Practical tutorials II — feeds for ads and reporting3 lessons · ⏱️ 30 min
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Tutorial · Ad customizers: prices, stock and text that update themselves inside RSAs 🔒 Subscribers

A step-by-step guide to creating customizer attributes (text, number, price, percentage) at account, campaign, ad group or keyword level, inserting them into responsive search ad headlines and descriptions with the {CUSTOMIZER.attribute:default value} syntax, feeding them from a sheet (business data) so they update in bulk, the {COUNTDOWN()} function for dated offers, and the usual validation errors.

⏱️ 10 min · anuncios feed busqueda
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Tutorial · Page feeds and business data: telling AI Max, DSA and PMax exactly which pages to advertise 🔑 With a free account

A step-by-step guide to the page feed (URL + labels) that controls which pages of your site dynamic ads, AI Max and PMax's URL expansion can use — how to create it, how to label it by category, how to attach it to a campaign and how to schedule it from a sheet; plus the other business data feeds (sitelinks, callouts and prices in bulk) and location assets from Business Profile.

⏱️ 10 min · feed busqueda pmax
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Tutorial · Report editor and dashboards: building the report the interface doesn't ship, and getting it every Monday 🔒 Subscribers

A step-by-step guide to the report editor — build a table with rows, columns and filters by dragging, turn it into a chart, save it, build a dashboard with several cards (campaigns, search terms, devices, conversions by action), share it and schedule it by email as PDF/CSV — with five ready-to-copy reports (spend vs plan, lost IS, converting search terms, CPA by device and hour, QS by ad group).

⏱️ 10 min · medicion busqueda
MODULE 13Practical tutorials III — running the account4 lessons · ⏱️ 40 min
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Tutorial · A custom experiment from start to finish 🔑 With a free account

Step by step through the Experiments page — creating the experiment from a campaign, choosing what changes in the trial version (strategy, target, match type, landing page, ads, AI Max), the traffic split and the split type (search-based or cookie-based), the dates, how to read the results panel with its confidence intervals, and how to apply the winner or end without applying.

⏱️ 10 min · pujas busqueda
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Tutorial · Google Ads Editor: bulk changes without the risk (structure, negatives, ads, URLs) 🔒 Subscribers

Step by step with the free desktop application — downloading the account, working offline, find and replace, bulk editing, copying campaigns between accounts, importing from a spreadsheet (keywords, negatives, ads, URLs), reviewing errors and warnings before posting, and posting — with six typical tasks solved.

⏱️ 10 min · busqueda scripts
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Tutorial · Ad scheduling and bid adjustments: when they still count under Smart Bidding 🔒 Subscribers

Step by step through ad scheduling (the calendar per campaign, time blocks, exceptions) and bid adjustments by device, location, audience and time of day — what each one does under manual bidding and under Smart Bidding (only −100% applies), how to decide them with the hour and device report, and three template setups (local business with opening hours, 24-hour ecommerce, B2B).

⏱️ 9 min · pujas busqueda
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Tutorial · Auditing an inherited account in two hours: the script, with checklist and deliverable 🔑 With a free account

The procedure for walking into an account you do not know and walking out with a diagnosis — access and ownership, measurement, structure, dangerous settings, bidding, search terms and negatives, ads, Display/PMax and fraud, budgets, change history — with the time per block, what to export, how to prioritise findings by euros and the audit report template.

⏱️ 11 min · busqueda medicion pujas scripts

📗 Script manuals

The user manual of every script (the same one as the 📗 tab of its spreadsheet), here with search, audio, favourites and highlights. They do not count towards the training.35 lessons · 1 h 26 min
MODULE 2AI Max Analyzer11 lessons · ⏱️ 33 min
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AI Max Analyzer manual · What ai max analyzer is 🔑 With a free account

Sections of the AI Max Analyzer user manual: What ai max analyzer is · Email system. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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AI Max Analyzer manual · Config parameters 🔑 With a free account

Section of the AI Max Analyzer user manual: Config parameters. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 4 min · scripts busqueda
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AI Max Analyzer manual · The 8 tabs of the spreadsheet 🔑 With a free account

Section of the AI Max Analyzer user manual: The 8 tabs of the spreadsheet. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 6 min · scripts busqueda
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AI Max Analyzer manual · ADDING NEGATIVES FROM THE SPREADSHEET — step by step 🔑 With a free account

Section of the AI Max Analyzer user manual: ADDING NEGATIVES FROM THE SPREADSHEET — step by step. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 4 min · scripts busqueda
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AI Max Analyzer manual · REPEATED-WORDS ANALYSIS — how to read it 🔑 With a free account

Section of the AI Max Analyzer user manual: REPEATED-WORDS ANALYSIS — how to read it. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 4 min · scripts busqueda
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AI Max Analyzer manual · How to read the dashboard 🔑 With a free account

Section of the AI Max Analyzer user manual: How to read the dashboard. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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AI Max Analyzer manual · Traffic light thresholds 🔑 With a free account

Section of the AI Max Analyzer user manual: Traffic light thresholds. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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AI Max Analyzer manual · TAB 3 vs TAB 4 — explained with an example 🔑 With a free account

Section of the AI Max Analyzer user manual: TAB 3 vs TAB 4 — explained with an example. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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AI Max Analyzer manual · Traffic source 🔑 With a free account

Sections of the AI Max Analyzer user manual: Traffic source · PRE/POST AI MAX ANALYSIS (TAB 5) — for those who do not trust Google. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 3 min · scripts busqueda
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AI Max Analyzer manual · Golden rules 🔑 With a free account

Sections of the AI Max Analyzer user manual: Golden rules · How to check that the script is working. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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AI Max Analyzer manual · Troubleshooting 🔑 With a free account

Sections of the AI Max Analyzer user manual: Troubleshooting · Support. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
MODULE 3Negative Keywords Ninja (white list)8 lessons · ⏱️ 17 min
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Negative Keywords Ninja (lista blanca) manual · What does this script do? 🔒 Subscribers

Sections of the Negative Keywords Ninja (lista blanca) user manual: What does this script do? · Getting started: from a blank spreadsheet to the first exclusion. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · General settings 🔒 Subscribers

Section of the Negative Keywords Ninja (lista blanca) user manual: General settings. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 3 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · Per-campaign settings 🔒 Subscribers

Section of the Negative Keywords Ninja (lista blanca) user manual: Per-campaign settings. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · The tabs and what they are for 🔒 Subscribers

Sections of the Negative Keywords Ninja (lista blanca) user manual: The tabs and what they are for · Main task: adding negatives. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · STOP-GO: resuming between sessions 🔒 Subscribers

Sections of the Negative Keywords Ninja (lista blanca) user manual: STOP-GO: resuming between sessions · Cleanup of redundant negatives. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · Undoing a cleanup 🔒 Subscribers

Sections of the Negative Keywords Ninja (lista blanca) user manual: Undoing a cleanup · Broad negative recommendations (Phase 2). The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · Email notifications 🔒 Subscribers

Sections of the Negative Keywords Ninja (lista blanca) user manual: Email notifications · Common problems. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Negative Keywords Ninja (lista blanca) manual · About the script 🔒 Subscribers

Section of the Negative Keywords Ninja (lista blanca) user manual: About the script. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
MODULE 4Search Query Optimizer (SQONS)7 lessons · ⏱️ 14 min
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Search Query Optimizer (SQONS) manual · What does SQONS do? 🔒 Subscribers

Sections of the Search Query Optimizer (SQONS) user manual: What does SQONS do? · Config sheet — global settings. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Search Query Optimizer (SQONS) manual · Scenario sheets 🔒 Subscribers

Section of the Search Query Optimizer (SQONS) user manual: Scenario sheets. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Search Query Optimizer (SQONS) manual · Semantic relevance 🔒 Subscribers

Section of the Search Query Optimizer (SQONS) user manual: Semantic relevance. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Search Query Optimizer (SQONS) manual · NKNS — Negative Keywords Ninja Spreadsheet 🔒 Subscribers

Sections of the Search Query Optimizer (SQONS) user manual: NKNS — Negative Keywords Ninja Spreadsheet · Shared lists and auto-rotation. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Search Query Optimizer (SQONS) manual · Emails 🔒 Subscribers

Sections of the Search Query Optimizer (SQONS) user manual: Emails · Broad match negative suggestions. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Search Query Optimizer (SQONS) manual · STOP-GO — carrying on where it left off 🔒 Subscribers

Sections of the Search Query Optimizer (SQONS) user manual: STOP-GO — carrying on where it left off · Log and Errors. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Search Query Optimizer (SQONS) manual · Troubleshooting 🔒 Subscribers

Section of the Search Query Optimizer (SQONS) user manual: Troubleshooting. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
MODULE 5Keywords Ninja Script9 lessons · ⏱️ 22 min
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Keywords Ninja Script manual · What does this script do? 🔒 Subscribers

Sections of the Keywords Ninja Script user manual: What does this script do? · Config sheet (global settings). The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Keywords Ninja Script manual · Local configuration sheet (ACD, B2B, etc.) 🔒 Subscribers

Section of the Keywords Ninja Script user manual: Local configuration sheet (ACD, B2B, etc.). The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 4 min · scripts busqueda
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Keywords Ninja Script manual · Scoring system 🔒 Subscribers

Sections of the Keywords Ninja Script user manual: Scoring system · Semantic relevance system. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Keywords Ninja Script manual · NKNS whitelist 🔒 Subscribers

Sections of the Keywords Ninja Script user manual: NKNS whitelist · Test mode (debugging). The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Keywords Ninja Script manual · Auxiliary sheets 🔒 Subscribers

Section of the Keywords Ninja Script user manual: Auxiliary sheets. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Keywords Ninja Script manual · Automatic emails 🔒 Subscribers

Section of the Keywords Ninja Script user manual: Automatic emails. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Keywords Ninja Script manual · STOP-GO system 🔒 Subscribers

Sections of the Keywords Ninja Script user manual: STOP-GO system · Operating modes (v9.0). The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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Keywords Ninja Script manual · Manual approval system (v9.0) 🔒 Subscribers

Section of the Keywords Ninja Script user manual: Manual approval system (v9.0). The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 4 min · scripts busqueda
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Keywords Ninja Script manual · Extra information 🔒 Subscribers

Section of the Keywords Ninja Script user manual: Extra information. The same content the script writes in the 📗 Manual tab of its spreadsheet, here with search, audio, favourites and highlights.

⏱️ 2 min · scripts busqueda
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